How to Manage a Sales-Minded Bank
A key factor in developing and implementing a sales culture in a community bank is sales management. New research indicates that 50 to 70% of how staff members feel about their jobs and companies can be traced to one person – the direct manager. An incompetent branch manager, for example, will make it nearly impossible to develop a sales culture in an office. A moody head teller will cause poor morale at the teller line, leading to high turnover and declining customer satisfaction that eventually drives down revenue.
This course focuses on the important role of the manager. Participants will leave the session with ideas on how to effectively manage customer-contact employees. The course content has merit for retail, commercial, trust banking division executives, branch managers, head tellers, loan managers, and anyone responsible for managing service and sales staff members. Key topics include:
Ten habits of top managers
The right people for the right job
Task clarity…key for motivation
What gets measured gets managed
Coaching
Sales meetings
Performance-based pay